Impact of Engagement Drivers on Employee Retention through Employee Engagement

Abstract

As employee retention continues to pose a challenge for many companies as they attempt to remain competitive within the globalization of the marketplace and constant change in the nature of work, this research seeks to better understand how engagement factors such as work culture, leadership style, and career development opportunities impact the level of retention amongst an employee's engagement level. This research study employs a quantitative methodology using primary data collected from employees of Indian startups via a structured questionnaire, and results indicate that all three engagement factors significantly impact employee engagement levels and result in positive effects on employee retention. Based on this information, it can be inferred that employees who have a supportive leader, work within a positive work environment, and have access to continuous learning opportunities will have a higher degree of commitment to their employer. Through this research, organizations can acquire useful information that will help them develop strategies to promote engagement in order to create a sustainable model for long-term employee retention.